TokPortalFORUM
@tokportalTeam·

Your opening lists six features. Which one should become the video?

The product does several useful things, so the founder tries to fit all of them into the first demo.

Our take

Choose one situation in which a specific customer needs help. Show the product resolving that situation, then remove features that do not move the story forward. The other capabilities can become separate demonstrations with their own customer contexts.

A focused video is also easier to diagnose. If it fails to attract relevant interest, you can revisit the situation or the explanation. A six-feature overview leaves more uncertainty about which promise viewers understood and which one made them leave.

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While you’re here

Posting the same demo on ten accounts isn’t ten creative testsHow would you write three genuinely different openings for one app demo?The hook promises a free template. The link opens pricing. What broke?